
The event aimed to raise money for the 'Jesus. All about life' campaign and create awareness of the need for Christians to engage with the project on a variety of levels.
'Jesus. All about life' is a non-denominational mass-media campaign that is designed to have the whole of NSW talking about Jesus.
It's believed that through awareness and conversation with existing Christians, tens of thousands of people will be brought to Jesus.
The event was addressed by an impressive line-up of speakers, including ABC Head Mark Scott.
Despite his background in television, Mark spoke of our changing world and the importance of connecting to an audience using the available information technologies.
Mark sung the praises of internet-based communication such as Facebook and Twitter, and quoted great American pastor and writer, Eugene Peterson (who has a new book out on the words of Jesus).
Peterson makes the point that Jesus spent some of his time preaching and some of his time teaching – but most of his time he was out amongst the people.
Mark told the gathering Peterson describes Jesus 'talking with the men and women with whom he lived in terms of what was going on at the moment – people, events, questions, whatever – using the circumstances of their lives as his text'.
"Peterson believes the church runs the same risk as the old media barons," said Mark, "by continuing to talk with fewer people hearing, believing what worked once to connect with a crowd will continue to work in the future, and not seeing the opportunity of the new."
Mark says it's vital Christians use these new media to reach all sectors of the market
The Jesus. All about life campaign is being designed to tap into this evolving communication medium.
MP John Anderson, told the gathering the campaign is of great benefit to the younger generation as it introduces them to the word of God.
"We are failing our children," says John. "Society is not empowering them with good values. Knowledge of Jesus and the Bible will give the next generation a foundation on which to make good judgements and good life decisions. 'Jesus All about life' will introduce many families to all Jesus has to offer, and the big winner will be the future of Australia"
Jesus Racing Team driver Andrew Fisher also spoke on the day. In conjunction with his time on the track, Andrew runs an extensive public speaking campaign that sees him address 50,000 high school students and tens of thousands of adults about Jesus. All about life.
"Jesus came so that we may have life and have it to the full," says Andrew. "We want the whole of NSW to be aware of that so they too can have fulfilled lives."
While fundraising for the 'Jesus. All about life' campaign is still rolling out, it's hoped that by September 14, 1500 churches across the State will be signed up, flying the flag and running outreach events to introduce newcomers to Jesus.